Lancaster Archery Supply Named Hudalla Distributor of the Year

Lancaster Archery Supply was named the 2017 Distributor of the Year by Hudalla Assocs.

Bruce Hudalla, president of Hudalla Assocs., presented the award to Lancaster Archery Supply at Hudalla’s annual Dealer Appreciation Dinner Jan. 11 at the 2018 ATA show in Indianapolis.


Rob Kaufhold, holding microphone, thanks Bruce Hudalla, right, for the 2017 Hudalla Assocs. Distributor of the Year Award. Also shown are Mike Scott, left and Steve Yoder, second from left.

Receiving the award were Rob Kaufhold, Lancaster Archery’s founder and president, and Steve Yoder, the vice president of purchasing.

“We want to thank Hudalla for this award, and we also thank all the dealers who do business with us,” Kaufhold said.

Based in Perham, Minn., Hudalla Assocs. Is a national manufacturers representative agency that specializes in hunting and archery products. Hudalla represents many of the biggest companies in the industry, such as Bear Archery, Trophy Ridge, Black Eagle Arrows, Hunters Specialties and many others.

Hudalla has sales representatives all over the country, who help get the products made by the manufacturers they represent into pro shops, sporting goods stores and other brick-and-mortar retail stores. As an archery distributor, Lancaster Archery Supply physically stocks, sells and delivers those products to the brick-and-mortar stores.

“Everybody at Lancaster Archery always gives 110 percent to this sport,” said Mike Scott, Hudalla’s eastern sales manager. “They are up early every day doing everything they can for the industry.”

Founded in 1983 in Lancaster, Pa., Lancaster Archery Supply, Inc., offers the world’s largest selection of 3D, target, bowhunting and traditional archery equipment.